You can measure attention to the second without collecting a single piece of personal data. That's not a constraint we tolerate — it's a principle we designed around. Our video viewer tracking watches behavior, never identity.
Aggregate by default
We measure what the video does, not who's watching it. Curves, cliffs, conversions, and every video heatmap — all computed from anonymous, aggregate video engagement data. That's how cookieless video analytics stays useful and respectful at the same time.
Aisha Khan
Spends her days reading attention second by second. Believes the retention curve is the most honest chart in marketing, and that most dashboards are lying to you with averages.